The latest speed data collected between April and June 2018 shows that Apple's current iPhone series is actually behind competitors in terms of Internet download speed. The following is the latest findings from OoklaLLC:
Samsung Galaxy S9: 38.9Mbps
Samsung Galaxy S9+: 37.4Mbps
Google Pixel 2: 34.4Mbps
Google Pixel 2 XL: 33.9Mbps
Apple iPhone X: 29.7Mbps
Apple iPhone 8: 29.4Mbps
Apple iPhone 8 Plus: 28.6Mbps
From this data point of view, Apple's flagship product iPhone X download speed is nearly 10Mbps slower than Samsung's S9. Given the positioning and price of the iPhone X, such data does not bode well for Apple.
Then, Apple's competitors used these results very quickly to attack Apple's devices. Samsung's new series of ads has made iPhone download slower a key topic. Qualcomm also published a blog post that touted its Snapdragon 845 CPU with "better" performance and directly compared to the Intel XMM7480 used on some iPhoneX models.
At present, Apple's iPhone performance is much better than Android devices, which is also a fact, although the Android flagship product looks more "good-looking" in the official statement, the specifications are higher. However, system speed and download speed are two different metrics. Although the iPhone will undoubtedly load applications and render images faster, the data shows that they are much slower to open web pages, receive high quality videos, or send emails.
In fact, there are a few things that are worth noting in these advertisements, which are undoubtedly “anti-Apple”.
It's worth noting that the Samsung Galaxy S9 and S9+ are released later than Apple's 2017 iPhone series. Because of this, they are equipped with newer hardware and technology. By September of this year, Apple will launch the 2018 iPhone series, which will use upgraded LTE technology.
There have been rumors that the iPhone will improve antenna technology in 2018, support dual-card dual-standby functions, and use improved LTE chips. In other words, they will be better able to compete with the current Android flagship.
It's not that bleak test results can hurt Apple's market share and profits. A spokesperson for Apple pointed out that the new iPhone has 27 LTE networks, which provide better coverage than any smartphone currently on the market.